Professional SEO

First of all Search engine optimization is not only just about advertising (in case you are short or out of desired money-amount you are gonna need an SEO-Agency). Take a deep breath, relax & read carefully the following important points (thank me later).

# Master Keyword Analysis: Keyword-Analysis/keyword research, Never over-Predict that you know everything that your audience needs. It's very much needed to understand industry slang( or say it jargon).
But our motto must be to use different and unique than our all competitors to explain about our company's services/products so that the audience starts to hunt for our business-services. The Keyword-Analysis comes up with an understanding of the business-relevant-words and contents that the audience uses to find the relevant products(your products).

# Understanding the Competition: Don't forget to search for the products and services you are offering along with keeping eye on the reputed business-websites top tanked on SERP, which provide similar products/services like you're. Never ever underestimate the lower businesses, A COMPETITION IS ALWAYS SAME FOR ALL COMPETITORS INCLUDING YOU.
one more thing to be bookmarked that regularly keep studying the competitors' reviews, feedbacks, etc. so that you can get the updates ideas(or say it ethics) about mindsets & point of views of their customers, visitors, users.

#Optimize Your Site: another important step is to create the blogs(sounds little hard right ?). All Depends on your website is designed, developed and launched. All you have to do is to keep updating, modifying & manipulating your business-website according to need(both you and your audience).

# Never forget Content-Optimization: yes, daily or regularly make a punctual schedule to create a creative plagiarism-free content every day, publish it at your business blogs, your business website with proper Consistency.

# Be Connected to Social Media Network: Join social media platforms, to connect with your customers and audience, for Understanding and maintaining the relationships between you & your customers.